Looking for a promising business? Try these rare but in-demand business ideas to unlock market opportunities without intense competition.
Persaingan di dunia wirausaha kini makin ketat sehingga seringkali pebisnis harus adu sikut di pasar yang sudah merah. Padahal, kalau kamu mau sedikit lebih jeli melihat masalah kecil di sekitar, masih banyak peluang emas yang belum terjamah. Kamu bisa mencoba usaha yang menjanjikan, khususnya usaha yang jarang tapi dibutuhkan ini sebagai solusi cerdas agar bisnis kamu punya pasar sendiri tanpa tekanan kompetitor yang tinggi.
1. Jual Ayam Goreng Bawang Putih
Ayam goreng bawang putih adalah menu olahan ayam yang sedang viral karena rasanya yang gurih dan lezat. Kamu bisa membuka kedai yang fokus ke jualan menu ini sebagai bisnis jangka panjang. Pasalnya, usaha ini masih sangat jarang padahal menunya sangat enak. Kamu bisa memulai ide usaha ini di rumah dengan modal peralatan masak dan bahan baku dengan modal mulai dari Rp500.000.
2. Sewa Perlengkapan Bayi
Bayi tumbuh sangat cepat, sehingga membeli peralatan mahal seperti stroller atau box bayi terasa boros bagi banyak orang tua baru. Menyewakan barang-barang ini sebenarnya masuk kategori usaha yang dibutuhkan orang setiap hari, terutama bagi pasangan muda yang ingin hemat. Kompetitornya masih sedikit karena bisnis ini menuntut perawatan ekstra dan kebersihan yang ketat dengan modal awal sekitar Rp5.000.000 hingga Rp10.000.000 untuk stok barang.
3. Cleaning Service Khusus Kasur dan Sofa
Berbeda dengan jasa bersih-bersih rumah biasa, layanan ini fokus pada penyedotan tungau dan debu mendalam (deep cleaning) pada soft furniture. Peluang usaha ini masih jarang diambil orang karena harga alat vakum khusus hydro cleaner lumayan mahal, bisa mencapai Rp3.000.000 sampai Rp15.000.000. Namun, permintaan jasanya sangat tinggi mengingat kesadaran masyarakat akan kesehatan pernapasan makin meningkat.
4. Jasa Merapikan Lemari (Professional Organizer)
Banyak orang punya baju menumpuk tapi tidak punya waktu atau kemampuan untuk menatanya agar rapi dan fungsional. Kamu bisa datang ke rumah klien dan menata ulang isi lemari mereka agar lebih estetik dan efisien. Di Indonesia, jasa ini masih dianggap sepele sehingga jarang ada yang menekuni, padahal kamu hanya butuh modal sekitar Rp500.000 untuk beli wadah organizer dan label.
5. Laundry Sepatu Premium
Mencuci sepatu mahal butuh teknik khusus agar bahan tidak rusak, dan orang biasanya takut mencuci sendiri sepatu branded kesayangan mereka. Ide usaha ini masih jarang karena risikonya cukup tinggi jika salah penanganan pada bahan kulit atau suede. Dengan modal sekitar Rp1.000.000 sampai Rp3.000.000 untuk peralatan dan cairan pembersih khusus, kamu sudah bisa membuka jasa ini.
6. Jasa Antre Tiket atau Makanan
Orang rela membayar agar tidak perlu berdiri berjam-jam demi tiket konser idola atau makanan yang sedang viral. Kamu pada dasarnya menjual waktumu untuk menggantikan mereka mengantre di lokasi. Ide usaha yang bagus tapi jarang dilirik karena memang sangat menguras fisik dan butuh kesabaran tingkat dewa. Namun, modalnya sangat kecil, cukup Rp100.000 untuk transportasi dan uang makan selama menunggu.
7. Hotel Tanaman (Plant Sitting)
Saat pemilik tanaman pergi liburan ke luar kota, mereka pasti cemas memikirkan siapa yang akan menyiram koleksi tanaman mahal mereka. Di sinilah kamu masuk menyediakan jasa penitipan dan perawatan tanaman agar tetap segar. Peluang usaha ini masih sepi pesaing karena kamu harus benar-benar paham karakter berbagai jenis tanaman agar tidak mati, dengan estimasi modal Rp500.000 untuk persiapan air, pupuk, dan area lahan.
8. Pet Taxi (Antar Jemput Hewan)
Banyak pet shop tidak menyediakan layanan antar jemput, padahal pemilik hewan kadang sibuk atau tidak punya mobil. Jasa ini membantu pemilik hewan membawa peliharaan ke dokter hewan atau salon dengan aman. Masih jarang yang menyediakan layanan ini karena butuh kendaraan yang ramah hewan dan kandang portable, dengan modal sekitar Rp2.000.000, jika kamu sudah memiliki kendaraan pribadi.
9. Sewa Mainan Edukasi Anak
Sama halnya dengan perlengkapan bayi, mainan edukasi harganya mahal dan anak biasanya cepat bosan lalu minta ganti yang baru. Sistem sewa menjadi solusi hemat bagi orang tua agar anak tetap senang tanpa bikin dompet jebol. Ide bisnis ini masih jarang karena risiko kerusakan mainan cukup tinggi dan butuh manajemen stok yang baik, dengan modal awal sekitar Rp3.000.000.
10. Jasa Pembuatan CV ATS Friendly
Banyak pencari kerja gagal mendapatkan panggilan bukan karena tidak kompeten, tapi karena format CV mereka tidak terbaca oleh sistem perusahaan. Kamu bisa membantu memformat ulang CV mereka agar lolos seleksi mesin. Jasa ini jarang ditemukan karena penyedianya harus selalu update dengan tren HRD dan sistem rekrutmen terbaru, padahal ide bisnis ini nyaris tanpa modal uang alias Rp0.
Banyak orang, terutama di kota-kota besar yang memang tidak punya waktu untuk memasak bahkan untuk diri sendiri. Sebagai solusi, kamu bisa menawarkan menu harian yang sudah dikemas dalam bentuk frozen. Menu porsian ini bakal jadi favorit pegawai kantoran yang harus berangkat kerja pagi-pagi sampai ibu rumah tangga yang sudah bosan mikirin menu harian anak. Makanya, ini adalah usaha yang jarang rugi dan menjadi usaha dagang yang menjanjikan karena demand-nya sangat tinggi.
12. Service Mainan Anak Elektronik
Mainan mobil aki atau robot-robotan rusak biasanya langsung dibuang atau masuk gudang karena jarang ada tukang servis yang bisa memperbaikinya. Kamu bisa mengisi kekosongan ini dengan menawarkan jasa perbaikan mainan elektronik. Masih jarang orang yang menekuni bidang ini karena butuh keahlian elektronika dasar, dengan modal alat solder dan obeng sekitar Rp500.000 saja.
13. Personal Shopper Pasar Tradisional
Target pasarmu adalah ibu bekerja yang ingin masak bahan segar dari pasar tapi tidak sempat bangun pagi buta untuk belanja. Kamu yang akan belanja sesuai daftar pesanan mereka lalu mengantarnya ke rumah pagi-pagi sekali. Tantangannya adalah harus bangun sangat pagi dan paham cara memilih bahan segar, sehingga jarang ada anak muda yang mau, padahal modalnya hanya keranjang motor sekitar Rp500.000.
14. Budidaya Maggot atau Cacing Sutra
Pakan ikan hias dan ternak selalu dicari orang setiap harinya, menjadikan ini salah satu usaha yang menjanjikan di desa maupun di area pinggiran kota. Budidaya maggot atau cacing sutra masih jarang diminati karena banyak orang merasa jijik berurusan dengan serangga, padahal perputaran uangnya cepat dengan modal awal kecil antara Rp200.000 sampai Rp1.000.000.
15. Jasa Penulis Caption Sosmed UMKM
Banyak pemilik UMKM jago membuat produk enak tapi bingung saat harus merangkai kata-kata promosi yang menarik di media sosial. Kamu bisa menyediakan paket caption siap posting yang menarik dan menjual. Jasa ini masih jarang karena dianggap bisa dilakukan sendiri, padahal butuh skill copywriting khusus, dan enaknya bisnis ini bisa dimulai tanpa modal sepeser pun.
16. Sewa Alat Pertukangan
Orang jarang membutuhkan bor listrik atau tangga lipat setiap hari, jadi daripada beli mahal hanya untuk pasang satu pigura, mereka lebih memilih menyewa. Usaha ini belum banyak saingan karena ada risiko alat dibawa kabur atau rusak oleh penyewa. Namun dengan sistem deposit yang ketat, kamu bisa mulai dengan modal Rp2.000.000 hingga Rp5.000.000 untuk membeli alat-alat dasar.
17. Jasa Detektif Mencari Kucing Hilang
Kehilangan hewan peliharaan adalah momen yang sangat menyedihkan bagi pemiliknya. Jasa ini fokus menyebar poster, melacak jejak, dan mencari hewan di area sekitar secara intensif pada jam-jam tertentu. Profesi ini sangat jarang karena butuh stamina fisik yang kuat dan strategi pencarian yang jitu, dengan modal operasional awal sekitar Rp100.000 untuk cetak poster dan alat bantu.
18. Jasa Angkut Sampah Besar
Dinas kebersihan kota biasanya hanya mengambil sampah rumah tangga harian, sementara sampah besar seperti lemari rusak atau kasur bekas seringkali ditolak. Kamu bisa menawarkan jasa angkut khusus untuk membuang barang-barang besar ini ke tempat pembuangan akhir. Masih jarang yang main di sini karena butuh kendaraan bak terbuka, dengan modal sewa mobil sekitar Rp1.000.000 sebagai operasional awal.
19. Katering Makanan Hewan Sehat (Raw Food)
Pemilik hewan zaman sekarang makin sadar kesehatan dan mulai menghindari makanan pabrikan berpengawet. Kamu bisa membuat racikan makanan segar (raw food) untuk anjing atau kucing dengan bahan alami. Pemainnya masih sedikit karena kamu harus paham betul soal nutrisi hewan agar tidak salah racik, dengan modal bahan baku sekitar Rp1.000.000.
20. Sewa Baju Tematik
Acara sekolah, karnaval, atau gathering kantor sering mewajibkan dresscode unik yang merepotkan kalau harus beli atau jahit sendiri. Menyewakan baju adat, kostum pahlawan, atau profesi sangat laku di momen tertentu. Ide bisnis ini jarang dilirik karena perlu ruang penyimpanan yang luas dan perawatan dry clean rutin, dengan modal awal yang lumayan sekitar Rp5.000.000.
21. Konsultan Feng Shui Sederhana
Kamu bisa membantu orang mengatur posisi perabotan rumah agar energi ruangan lebih baik atau sekadar lebih enak dipandang mata. Jasa ini masih sangat niche dan jarang ditemukan karena butuh pengetahuan khusus soal tata letak ruang, tapi ini adalah bisnis jasa yang murni mengandalkan skill tanpa modal uang yang besar.
Jika kamu sudah menemukan ide bisnis yang cocok dari daftar usaha yang jarang tapi dibutuhkan di atas, langkah selanjutnya adalah eksekusi yang matang. Bisnis yang unik tentu harus didukung dengan operasional yang prima agar pelanggan puas. Untuk urusan pengiriman makanan, barang, dokumen, sampel produk, atau kebutuhan logistik bisnis kamu, serahkan saja pada Paxel yang punya opsi Same Day Delivery dan Next Day delivery.
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9 Snack Recommendations for Treating Yourself
There are many ways to reward yourself for getting through life and working hard. Recently, trying “rich-people treats” has become a self-reward trend. Even though they cost hundreds of thousands or even millions of rupiah, you should try these recommendations at least once in your life.
1. Matcha Drinks from Hatoya Indonesia
Love authentic matcha? Try a glass of matcha at Hatoya in Lippo Mall Puri. They use top-quality matcha powder sourced directly from Japanese plantations. That’s why a drink comes with a rather impressive price tag of Rp360,000.
The drink is made with chewy mochi and a scoop of smooth matcha ice cream. It has an earthy, rich, and more balanced flavor because it isn’t overwhelmed by the sweetness of added sugar.
2. Salmon Roll from Filadelfia Sushi
Filadelfia Sushi first opened in Bali before winning over food lovers in the capital. It became famous for its generously sized sushi, which highlights the freshness of the fish.
If you’re eating here, try the Philly Salmon Roll. It features thick slices of salmon filled with creamy, melting cream cheese. Exclusively packaged in an aesthetic wooden box, this trendy dish ranges from Rp249,000 to around Rp2.1 million for a party set.
3. Chocolate Bar from Läderach Chocolatier
This renowned Swiss chocolatier offers frisch schoggi, or fresh chocolate slabs that are cut by hand to order. There are plenty of varieties to choose from, including chocolate with crunchy roasted nuts, dried fruit, and Dubai-style kunafa.
Here, you can enjoy chocolate priced from Rp340,000 to around Rp3 million. The Läderach store in Senayan City also serves a cup of Hot Chocolate for Rp150,000.
Read More: What Sells Well Right Now? 7 Popular Products in Indonesia
4. Strawberry Dubai Cup from Don Bakeshop
Don Bakeshop’s Rp109,000 Strawberry Dubai Cup is a favorite among people who enjoy luxurious treats. It’s made with fresh Hyoshii strawberries picked directly from farms in Bandung.
The fresh fruit, covered in melted Callebaut chocolate and topped with kunafa chewy cookie, might leave you wanting more. Besides this bestselling strawberry treat, you can buy an individual Dubai Chewy Cookie for Rp65,000 at Lippo Mall Puri or Summarecon Mall Serpong.
5. Coffee from Around the World at Bacha Coffee
Have you really experienced the luxurious life if you haven’t enjoyed a cup of coffee at Bacha Coffee? This upscale café, located in Plaza Senayan and Plaza Indonesia, has a collection of hundreds of pure Arabica coffee varieties from around the world.
Each cup is served in a gold-colored pot with smooth chantilly cream and a selection of buttery croissants. Menu prices start at Rp90,000 and reach around Rp1.9 million for rare coffee beans.
6. Italian Bread from Bread Culture
Bread Culture turns traditional Italian flatbread into a premium treat at Ashta District 8 and Permata Buana. Its 24x24 cm Focaccia, priced at Rp175,000, often sells out through pre-orders.
This soft, airy bread with a crisp crust is baked with plenty of olive oil, fragrant rosemary, cherry tomatoes, and black olives for a savory, aromatic flavor.
Read More: Kerak Telor, an Authentic Jakarta Snack Full of Flavor
7. Sourdough Bread from Daring Deli
Located in Dharmawangsa, Daring Deli serves artisanal deli dishes made with naturally leavened sourdough bread. You can enjoy crisp, crunchy bread with a range of meat fillings that won’t leave you feeling overly full.
The sandwiches cost around Rp100,000 per serving. They make a luxurious lunch option that’s gentler on your digestive system.
8. Breads and Pastries from Pand’Or
Pand’Or is a legendary culinary destination in South Jakarta. The restaurant serves flaky croissants, sourdough bread, and buttery pastries that keep people coming back.
You can buy bread for prices ranging from Rp24,000 to around Rp500,000. The place remains a favorite breakfast spot among the elite. Since it opens at 7 a.m., Pand’Or is a fitting place to have breakfast with people who enjoy the finer things in life.
9. Gelato from Venchi
Gelato is a trendy treat in Jakarta. One of the best places to try it is Venchi, which was established in Turin, Italy, in 1878.
Venchi serves smooth gelato with a natural sweetness that isn’t overpowering. Every serving is made without preservatives and features Piedmont hazelnuts and pure cocoa. Want to try it? Set aside around Rp100,000 to Rp1.1 million if you want to take home some chocolate.
People in Jakarta aren’t the only ones who can enjoy these luxurious treats! You can also send them to family living in other cities with Paxel’s safe and fast delivery. Check the shipping cost directly in the app before sending these treats to your family’s home. Send your treats with Paxel!
Read More: Starting an Angkringan Business: Concept, Menu, and Cost Calculation
Shipping: Definition, Functions, Types, and Process
Shipping is an activity that connects businesses with customers, sellers with consumers, and senders with recipients. Although the word “ship” can mean a vessel, shipping doesn’t have to involve one. Let’s take a closer look!
What Is Shipping?
Shipping is the process of sending goods from one location to another. Depending on the distance between the sender and recipient, goods can be transported by land, sea, or air.
When you buy something from a marketplace or ecommerce platform, the seller sends the item to you after you check out. This process is called shipping.
In English, “ship” can mean a vessel. The transportation of goods, especially by sea, came to be known as “shipping.” However, as the logistics industry has modernized, the term’s meaning has broadened.
Collins Dictionary gives one definition of shipping as “the process or act of sending goods to a customer.” In other words, shipping means sending goods to a buyer. Today, the term applies regardless of the mode of transport, whether or not a vessel is involved.
Read More: What Is Logistics? Definition, How It Works, and Future Opportunities
What Are the Functions of Shipping?
Shipping connects sellers and buyers. It therefore plays an important role in the supply chain. Here are some of its functions in logistics:
1. Fast and secure delivery helps improve and maintain customer satisfaction.
2. Effective shipping can reduce costs and transit times, which in turn affects business operations.
3. Shipping enables a local business to sell its products nationally or globally.
4. Effective delivery helps ensure that businesses maintain a supply of stock.
5. A good shipping system usually provides tracking so everyone involved can see where the goods are.
Read More: Nearby Package Delivery: An Easy Solution for Your Shipments
What Are the Types of Shipping?
In the logistics and e-commerce industries, shipping methods differ based on speed, transportation, geographic reach, and pricing:
1. Ground Shipping
Ground shipping uses trucks, delivery vans, or trains. It is the most common and economical option for domestic deliveries between cities or regions connected by land routes. Although it takes longer than air shipping, ground shipping offers affordable rates and enough capacity for regular packages or large items.
2. Same-Day Shipping
This service guarantees that a package will reach the buyer on the same day the order is placed, provided the transaction is completed before a specified cut-off time. Paxel’s Sameday Delivery service meets the need for fast shipping and ensures packages reach customers safely on the same day.
3. International Shipping
Cross-border shipping usually involves air or sea cargo. It requires special documentation, customs clearance, and compliance with customs regulations and import taxes in the destination country. This option allows local businesses to expand into global markets.
4. Freight Shipping
You can use freight shipping for heavy goods that cannot be sent through a standard retail courier service. Freight shipping is generally calculated by pallet or container and uses container trucks, cargo ships, or cargo aircraft.
5. Overnight / Next-Day Shipping
Next-day shipping is an express service that guarantees goods will arrive at their destination on the following business day. You can use Paxel’s Nextday Delivery service to ensure your package arrives the day after it is sent.
6. Local Delivery
Deliveries within a city or a specific local area are usually managed directly by the store using its own couriers or online motorcycle taxi services. This makes local package delivery very fast and is ideal for local stores.
How Does the Shipping Process Work?
For goods to travel safely and on time from a seller’s warehouse to a buyer’s address, they must go through a series of operational steps:
1. Order Processing: The store’s system receives a checkout notification and confirms payment before forwarding the order to the operations team or warehouse.
2. Packaging: Staff collect the item from storage according to the order details, check its quality, and pack it with adequate protection (a cardboard box, bubble wrap, or a security seal).
3. Documentation: A shipping label is printed and attached to the package. The label contains the destination address, contact details, barcode, and tracking number for identification.
4. Carrier Handoff: The package is handed over to the courier, either through a pick-up at the seller’s location or a drop-off at the nearest shipping outlet.
5. Transit: The package moves through a hub or sorting center toward the destination city. At this stage, the seller and buyer can use the tracking number to check its shipping status regularly.
6. Delivery: A local courier takes the package to the recipient’s address or a designated collection point. Once the package is received and receipt is confirmed, the shipping process is complete.
When each stage of the shipping process runs effectively, it helps optimize costs, travel time, and the customer’s shopping experience. That’s why choosing a shipping provider matters. Choose Paxel for safe, fast shipping and the convenience of checking shipping rates and tracking packages in one app.
Read More: 5 Benefits of Using Paxel’s Courier Service
What Is Transit: Definition, Shipping Process, and Duration
When tracking a package that’s being shipped, you’ll usually see a status such as “in transit” or “out for delivery.” The term “in transit” can be confusing, especially if you’re sending a package for the first time. Let’s find out what it means!
What Does “In Transit” Mean?
Transit is part of the shipping process. It means your package is moving between locations along its delivery route.
A package may show an “in transit” status when it’s moving from the seller to the shipping provider’s warehouse or transit hub, or when it’s traveling between cities. In other words, the package is on its way but hasn’t reached its final destination.
Read More: Jastip: A Personal Shopping Service That’s Growing in Popularity
Your package may show an “in transit” status when it is:
• Traveling between warehouses
• Traveling between cities or countries
• Experiencing a delivery delay due to weather or force majeure
The “in transit” status usually doesn’t show your package’s exact location. However, your package is moving through the shipping provider’s logistics network.
What Does the Shipping Process Look Like?
Most packages follow a similar route through a shipping provider’s network. If you use Paxel, you can track your package directly in the app.
These are the stages you may see when tracking a package:
1. The sender has arranged the shipment
2. The order has been handed over to the shipping provider for processing
3. The order has arrived at a transit facility in the sender’s city
4. The order is sent to the recipient’s city by a feeder
5. The order has arrived at a transit facility in the recipient’s city
6. The courier is delivering the package
7. The package has arrived at its destination
A package may remain in transit for several days, depending on its size, the shipping distance, and the delivery service selected.
Read More: What Is a Courier Service? The Best Choice for Fast and Safe Delivery
Why Is My Package Still In Transit and Not Out for Delivery?
If your package still shows an “in transit” status, it means the package hasn’t reached the final delivery facility yet.
Several factors can affect how long transit takes, including:
• Delays between transit facilities caused by natural factors such as flooding, weather, or sudden natural disasters. In this situation, the shipping provider will usually notify you of the package’s estimated arrival time.
• During peak seasons (such as Eid, August, and the Christmas and New Year holidays), shipping providers usually receive a surge of orders. This affects operations at sorting and transit facilities, so your package may have to wait before it can be sent to your location.
• If you’re shipping a package internationally, customs processing may add to the delivery time. Your package may therefore remain in transit longer.
Your package will remain “in transit” until it is confirmed to have arrived at the final sorting facility in the recipient’s city. Transit times vary depending on the shipping distance. But don’t worry—you can always track your package to make sure it’s being processed.
Read More: Send Large Packages Affordably with PaxelBig Delivery
How Long Does Transit Take?
Transit time varies depending on the shipping distance and the provider’s policies. Normally, a package may spend up to 24 hours at each transit facility for sorting, recording, and routing. However, there’s no exact prediction because transit time depends on the service you choose and the shipping distance.
If your package appears to be stuck at one transit facility for more than three days, it’s a good idea to contact the shipping provider’s customer service team. Sometimes, a tracking issue can make your package appear stationary even though it’s already out for delivery.
If you want your package to arrive quickly, choose Paxel. Paxel offers sameday delivery, nextday delivery, and regular delivery (2–3 days). Besides fast delivery, you can easily track your package in the Paxel app. So, even though transit can usually take a while, Paxel can help speed things up for you!
