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Bagaimana Cara Menghitung Untung Jualan?

How to Calculate Profit in Your Business?

To ensure your business shows real results, it’s important to understand how to calculate profit, before your cash flow gets out of control.

Jangan sampai pendapatan usaha hanya jadi uang yang cuma numpang lewat buat bayar bahan baku, ongkos admin, dan biaya kemasan yang bocor tak terduga. Biar bisnis kamu nggak cuma bikin capek badan dan benar-benar bisa jadi sumber penghasilan yang menjanjikan, kamu wajib menguasai cara menghitung untung jualan sedini mungkin sebelum arus kasmu berantakan.

Apa itu Untung Jualan?

Untung jualan adalah sisa uang murni yang kamu kantongi setelah total pendapatan dari pelanggan dikurangi dengan semua modal dan biaya operasional yang kamu keluarkan hari itu.

Angka riil ini adalah indikator paling jujur yang menunjukkan apakah bisnis onlinemu benar-benar menghasilkan cuan atau malah diam-diam menggerogoti tabungan pribadimu selama ini.

Kamu harus paham kalau nominal rupiah yang masuk ke rekening dari pembeli itu belum sepenuhnya jadi hak milikmu sebelum kamu melunasi semua pengeluaran dasar untuk kelancaran produksi.

Keuntungan bersih inilah yang nantinya bisa kamu putar kembali untuk menambah stok barang jualan, menyewa lokasi gudang yang lebih besar, atau dicairkan sebagai gaji bulanan pribadimu sendiri. Intinya, margin keuntungan adalah napas utama yang bikin usahamu tetap hidup dan terus berkembang pesat di tengah persaingan pasar digital yang makin ketat.

Apakah Untung Sama dengan Omzet?

Pendapatan kotor atau omzet sama sekali berbeda dengan angka keuntungan bersih dari sebuah bisnis dagang. Banyak orang masih keliru dan menganggap kalau omzet harian yang jumlahnya fantastis itu adalah uang yang bisa langsung dipakai buat keperluan pribadi.

Pendapatan kotor adalah seluruh total uang yang masuk dari hasil penjualan barang dagangan sebelum dipotong biaya apa pun. Sementara itu, pendapatan bersih adalah nama lain dari keuntungan sejati yang sudah melewati proses pengurangan semua pengeluaran bisnis, mulai dari belanja bahan dasar sampai bayar kuota internet bulanan.

Mencampuradukkan kedua hal tersebut bakal bikin arus kas kamu amburadul dan menyulitkanmu saat melakukan evaluasi cara menghitung untung rugi penjualan di setiap periode penutupan buku keuangan.

Mengapa Harus Menghitung Untung Jualan?

Sebelum lanjut ke cara menghitung untuk penjualan, kamu perlu mengetahui angka profit secara akurat untuk menentukan strategi bisnis kedepannya, seperti menetapkan target promosi bulan depan atau memutuskan kapan waktu yang tepat buat merekrut karyawan baru.

Kalau kamu terus-terusan mengabaikan rutinitas pencatatan ini, kamu sama saja dengan menyetir mobil di malam hari tanpa lampu alias bakal gampang banget menabrak tembok kebangkrutan tanpa peringatan. Lewat pantauan angka-angka riil ini, kamu bisa mendeteksi lebih awal produk mana yang paling banyak bawa cuan dan barang apa yang justru membebani biaya gudang karena susah laku.

Kamu harus rutin memantau pergerakan uang masuk dan keluar ini agar bisa langsung mengambil tindakan pencegahan saat grafiknya mulai menunjukkan tanda-tanda penurunan tajam. Menerapkan disiplin cara menghitung untung dan rugi bakal menyelamatkan usaha rintisan dari kerugian fatal yang banyak tidak disadari oleh para pedagang pemula.

Bagaimana Cara Menghitung Untung Jualan?

Langkah dasarnya sangatlah sederhana, kamu cukup menjumlahkan seluruh uang hasil penjualan, kemudian menguranginya secara teliti dengan semua biaya produksi dan operasional. Rumus paten yang selalu bisa kamu pakai adalah:

Laba Bersih = Total Pendapatan Kotor - (Harga Pokok Penjualan + Biaya Operasional).

Biar kamu nggak pusing saat mulai mempraktikkannya di buku kas harian, kamu harus mengikuti panduan perhitungan yang runtut. Ini adalah langkah demi langkah yang bisa langsung kamu terapkan untuk membedah keuangan tokomu hari ini:

  1. Catat semua pemasukan harianmu dari setiap transaksi pelanggan tanpa ada satu perak pun yang terlewat dari nota pesanan.
  2. Hitung Harga Pokok Penjualan (HPP), yaitu angka modal langsung yang kamu pakai untuk membuat atau membeli produk jadi tersebut.
  3. Kumpulkan dan catat semua biaya operasional tambahan seperti ongkos bensin kurir, tagihan internet, biaya langganan aplikasi kasir, dan pengeluaran lakban kemasan.
  4. Kurangi total pendapatan kotormu dengan jumlah HPP dan biaya operasional tersebut untuk menemukan angka laba bersih yang sesungguhnya.
  5. Lakukan evaluasi rutin setiap akhir bulan untuk melihat apakah hasil rekapitulasi akhirnya menunjukkan angka positif atau justru mengalami minus.

Kalau cara menghitung untung jualan sudah benar, tantangan terbesarmu selanjutnya adalah memastikan barang dagangan mendarat di tangan pembeli dengan selamat. Biar pelanggan selalu tersenyum puas, kamu harus menyerahkan urusan antar-mengantar pesanan ini pada jasa pengiriman Paxel. Dengan menggunakan aplikasi dari Paxel, kamu bisa menikmati berbagai fitur pengiriman paket kilat seperti layanan pengiriman Sameday atau Nextday yang cepat dan aman.


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