Let's take a peek at inspiring ideas from UMKMs especially culinary, from zero to hero, to make your business more profitable and skyrocketing.
Ingin melakukan sesuatu yang berbeda untuk bisnismu, tapi belum dapat inspirasi buat bikin jualan makin laris? Yuk, intip ide-ide inspiratif dari UMKM khususnya kuliner yang telah sukses, from zero to hero, untuk bikin bisnismu makin meroket, bahkan bisa jadi makanan khas daerah.
Seperti apa ide-ide inspiratif dari UMKM #PejuangOnline Paxel? Yuk simak penjelasan berikut ini:
1. Getuk Marem Magelang: Beralih dari Proses Tradisional ke Proses Modernisasi dengan Menyesuaikan Permintaan Pasar
Kuliner khas daerah tidak melulu menggunakan proses tradisional, Kamu bisa lebih kreatif dalam mengolah produk yakni dengan memanfaatkan mesin produksi atau melalui proses modernisasi.
Sejak berdiri pada tahun 1986, kini Getuk Marem Magelang telah menjadi makanan iconic sekaligus oleh-oleh khas Magelang. Saat awal berdiri, pembuatan Getuk Marem masih mengandalkan proses tradisional. Namun, kini prosesnya sudah modernisasi dengan bantuan alat-alat yang canggih sehingga lebih efektif dan efisien.
“Yang membedakan getuk dari generasi pertama dengan Getuk Marem Bu Hartini ini adalah prosesnya sudah modernisasi dan sudah mengikuti permintaan pasar dengan menambahkan rasa di setiap variannya. Total ada 4 lapisan getuk, yang pertama vanilla, raspberry, coklat, dan original,” ungkap Doroteus Angga, anak dari Bu Hartini (generasi kedua sekaligus pendiri Getuk Marem Magelang).
2. Crackers Lele Beleys: Mempertahankan Kualitas Produk agar Pelanggan tidak Kecewa
Seringkali produsen menyepelekan hal yang satu ini. Merasa produknya banyak yang order lantas mementingkan proses produksi tanpa memperhatikan kualitas. Supaya pelanggan tidak kecewa, kualitas produk merupakan hal yang utama dan harus selalu dikontrol.
Menurut owner Crackers Lele Beleys, mempertahankan kualitas produk adalah salah satu cara agar produknya bisa diminati pelanggan dan tidak membuat pelanggannya kecewa.
Untuk mempertahankan kualitas produk ini, Tya menerapkan tahapan mulai dari pemilihan bahan baku yang baik, memastikan proses produksi berjalan dengan baik, memperhatikan formula dari komposisi maupun resep dengan perhitungan yang pas, proses produksi sesuai SOP, packing hasil produksi harus higienis dan steril, hingga quality control sebelum dan setelah pengemasan (sebelum dikirim ke pelanggan).
“Sebisa mungkin saya memang wajib mengawasi setiap proses dari produksi. Kalaupun tidak sempat, ada karyawan yang sudah saya latih untuk menjalankan semua proses produksi sesuai SOP. Sehingga kegagalan hasil produksi bisa dihindari seminimal mungkin,” kata Tya.
3. Ayam Pio: Dikemas dengan Tepat
Setiap produk kuliner, tentu memerlukan perlakuan khusus dalam pengemasannya. Seperti halnya frozen food yang diproduksi Ayam Pio ini yang tidak lepas dari penggunaan kemasan yang tepat. “Dikemas dalam kondisi makanan benar-benar sudah dingin, baru dimasukkan ke mesin vakum, plastik, serta harus benar-benar yang sesuai ketentuan,” ujar Tatty.
Dengan pengemasan makanan yang tepat, paket akan sampai di tangan pelanggan dalam kondisi baik. Apalagi jika didukung dengan jasa pengiriman frozen food dari Paxel yang #TetapDingin.
4. Si MENUL: Memberikan Diskon Produk untuk Mempertahankan Pelanggan
Pemilik usaha kuliner Si MENUL tahu bakso asli Ngawi mempertahankan pelanggan loyal yang lebih dari 5x order dalam waktu 6 bulan dengan memberikan diskon atau potongan biaya kirim. Cara ini bisa banget Kamu praktekin untuk membuat usahamu makin cuan.
“Bentuk pemeliharaan atau merawat pelanggan setia biasa kami lakukan dengan memberikan diskon produk dengan minimal pembelian, bisa juga dengan potongan biaya kirim, atau pada momen momen tertentu seperti hari ulang tahun pelanggan, hari besar nasional dan keagamaan, juga dengan surprise yang kami lakukan secara dadakan,” terang Mbak Puspa yang dulu pernah 5 tahun bekerja di divisi khusus Customers Loyalty di sebuah perusahaan telekomunikasi.
5. Si MENUL: Memperluas Pasar dengan Memanfaatkan Jasa Pengiriman yang Menjangkau Banyak Area
Memperluas pasar tidak hanya dilakukan dengan mempromosikan produk melalui media sosial atau platform belanja online (marketplace), namun bisa juga dengan memanfaatkan jasa pengiriman yang menjangkau banyak area di Indonesia.
Si MENUL yang merupakan produk kuliner frozen food, bisa diorder dari Ngawi ke luar kota dengan menggunakan jasa pengiriman Paxel. “Target usaha di tahun 2022 adalah semakin meluaskan pasar ke kota-kota di Indonesia, memperkenalkan produk Si MENUL ke lebih banyak lagi konsumen, juga beberapa inovasi produk agar tetap diminati dan mengikuti permintaan dan tren pasar. Dan kami juga berharap Paxel bisa meluaskan lagi coverage areanya agar pelanggan kami yang saat ini berada di luar area jangkauan Paxel bisa merasakan kelezatan Si MENUL Tahu Bakso dalam hitungan 1x24 jam sejak produk kami kirimkan sehingga JAJAN SI MENUL BEDA KOTA bisa terwujud,” jelas Mbak Puspa.
Saat ini, Paxel telah menjangkau area Jakarta, Bogor, Depok, Tangerang, Tangerang Selatan, Bekasi, Cikarang, Sukabumi, Garut, Cirebon, Bandung, Tasikmalaya, Semarang, Sukoharjo, Solo, Magelang, Yogyakarta, Purwokerto, Cilacap, Tegal, Pekalongan, Surabaya, Sidoarjo, Pasuruan, Malang, Jember, Ngawi, Madiun, Kediri, Gresik, Banyuwangi, Denpasar, Makassar, Medan, Palembang, Lampung, Gowa, dan segera di kota lainnya!
6. Ayam Pio: Menggunakan Reseller untuk Meningkatkan Penjualan
Untuk meningkatkan penjualan sekaligus memperluas pelanggan, Kamu bisa mengikuti ide-ide inspiratif dari UMKM Ayam Pio. Bisnis yang dimiliki oleh Tatty ini sudah memiliki banyak reseller yang membantunya dalam mempromosikan produk. Hal ini membuat produk Ayam Pio bisa terjual di atas 100 ekor per harinya.
7. Nugget Misoa From Elena: Menggunakan PaxelMarket untuk Membantu Rekap Orderan
Selain bisa meningkatkan penjualan, marketplace kuliner PaxelMarket juga bisa membantu rekap orderan. “PaxelMarket sangat membantu saya untuk rekap orderan dan customer juga happy mendapat ongkir murah, terlebih untuk customer di luar Bali,” ungkap Essil, owner Nugget Misoa From Elena. Ide-ide inspiratif dari UMKM kuliner ini sangat solutif buat Kamu yang bisnisnya ramai orderan.
8. Si MENUL: Menghadapi Tantangan dengan Selalu Menyertakan Allah dalam Setiap Ikhtiar
Ide-ide inspiratif dari UMKM Si MENUL ini sangat menyentuh, karena setiap pelaku usaha tentu pernah menghadapi tantangan dalam menjalankan bisnisnya. Tantangan inilah yang menjadikan kita semakin kuat dalam membesarkan bisnis.
“Tekun, sabar, dan terus berinovasi serta selalu menyertakan Allah dalam setiap ikhtiar menjadi cara terkuat agar tetap bertahan dan bersemangat,” ungkap Mbak Puspa.
“Berdagang adalah hal yang menyenangkan. Bahwa 9 dari 10 pintu rezeki terbuka melalui berdagang. Berdagang dengan cara yang benar dapat menguatkan keimanan kita kepada Allah. Berdagang melatih otot kepasrahan kita kepada Allah bahwa sebaik dan sebagus apapun strategi dagang kita, tetap Allah-lah yang menggerakkan pelanggan untuk membeli dagangan kita,” imbuhnya.
Bisnis yang besar adalah bisnis yang ingin bertumbuh yang menghadapi banyak tantangan dengan sabar, telaten, dan lebih inovatif dalam mengembangkan produknya. Yuk, temukan ide-ide inspiratif dari UMKM dengan menyimak kisah hebat dari serial #PejuangOnlinePaxel yang dapat Kamu simak di website Paxel.co!
Related Article:
The Safest Way to Ship Gold with Paxel
Sending precious metals to family in another city or region can feel stressful. #SahabatPaxel might worry that the item could get lost along the way or not even reach the recipient. But don’t worry, there are safe ways to make your gold shipment run smoothly.
What Counts as Gold?
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Gold refers to certified precious metals (LM) in various weights. Items that fall into this category include: collectible gold coins, gold jewelry (rings, bracelets, necklaces, earrings), and gold-ornamented watches.
Because of its high value, every gold shipment must be accompanied by official proof of ownership to ensure smooth verification and safe delivery. Factory certificates, purchase receipts, or appraisals from trusted jewelers will simplify the value declaration process and serve as the basis for insurance protection in case anything happens.
Safe Ways to Ship Gold
To ensure your gold shipment with Paxel goes smoothly and securely, here are the key steps to follow:
1. Preparation Stage
Before packing, make sure you’ve fully documented your item:
Take close-up photos from multiple angles.Photograph the certificate and record the serial number if available.For jewelry, write down the karat, weight, and model details.
Keep all this data stored in the cloud for easy access if verification is needed.
2. Packing Stage
To keep it safe in transit, follow this packing order:
Place the item inside a small sturdy case, like a hard case or ring box.Wrap it tightly with 2–3 layers of bubble wrap and put it into an inner box that fits well.Fill all gaps with foam or crumpled paper so it won’t move.Place the inner box inside a strong outer carton and seal all edges using the H-tape method.
For supporting documents (certificates), put them in a thin folder and place them inside the same inner box. If you prefer to ship the certificate separately for security, inform the recipient and record both tracking numbers.
3. Shipping Stage
Once your package is ready:
Open the Paxel app and select Send Package.Fill in complete sender and recipient details, including phone numbers and delivery notes if necessary.Choose the right service for your route: Sameday, Nextday, or Regular.
Under item category, select High-Value Shipment, then provide a short description (e.g., “8-gram gold jewelry + certificate”) and declare the item’s value to activate insurance protection.
Schedule the pickup at your address, review your order summary, then confirm payment. A Paxel courier will collect the package as scheduled, and you can track it in real time until it reaches the recipient.
If the destination is an office or building, make sure a receptionist or PIC is ready to receive the package for smooth handover.
When Should You Ship Gold?
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Avoid scheduling pickups too late at night since sorting takes time. Always choose earlier pickup slots on weekdays.
For busy routes, select Same Day Delivery so the item arrives on the same day. If the recipient often moves around, ask them to stay available at a specific time and turn on tracking notifications in the app.
Do You Need Insurance?
Yes, insurance is highly recommended when shipping gold via Paxel. Because gold carries high value, the risk is also high if something unexpected happens, like packaging damage or loss in transit.
By declaring the value of your gold and adding insurance in the Paxel app, you’ll be protected for up to Rp50 million, ensuring compensation according to the declared value.
The insurance fee is only Rp2,500—a tiny cost compared to the potential loss if gold goes missing. This makes it a must for peace of mind.
Why Ship Gold with Paxel?
Shipping gold with Paxel frees you from anxiety all day. Paxel is certified with ISO 9001:2015 and ISO/IEC 27001:2013, ensuring every service is efficient, secure, and consistent.
So, if you need a well-organized, trackable gold delivery service with home pickup, just choose Paxel.
Guide to Shipping Valuables Safely to Their Destination
When you need to send jewelry, gadgets, or valuable documents to another city, it’s normal to feel anxious. You might worry about damage during transit, losing the package, or making mistakes in the process. That’s understandable the value is high and often carries emotional meaning too. To stay worry-free from the moment you send it until it’s received, follow this guide to shipping valuables.
What Are Valuables?
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Valuables are packages worth over Rp1 million. According to Paxel’s terms, these are also referred to as High Value Shipments (HVS).
What counts as valuables? Examples include jewelry, watches, precious metals, mobile phones, laptops, tablets, and important documents such as property certificates, vehicle registration papers (BPKB/STNK), passports, diplomas, checks, or stamped papers. These items require extra care due to higher risks and sometimes verification needs during handover.
That’s why you can’t just send them carelessly. You must provide clear data and always use insurance protection for safety.
Do This Before Shipping Valuables!
To reduce anxiety, follow these steps before sending your items:
Take photos of the item from multiple angles, keep purchase receipts or proof of ownership. For gadgets, record the IMEI/serial number and back up all personal data.For phones/laptops, perform a factory reset and remove SIM/SD cards. Disconnect linked accounts to prevent device lock during inspection.With Paxel, high-value shipments are covered by insurance protection of up to Rp50 million with affordable extra cost.Write the recipient’s name, active phone number, and detailed address. If sending to an office, include the floor/room number for faster handover.
How to Pack Safely
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Don’t let your valuables get damaged because of poor packaging. Here’s the step-by-step packing guide:
Wrap items with suitable materials: ziplock bags for documents or small jewelry, bubble wrap/foam for electronics. Use anti-static bags for electronic components.Add a small box or hard case as an inner box. Fill empty space with crumpled paper or foam so items don’t move around.Use the H-taping method on the outer box. Attach “Fragile/Handle With Care” stickers if needed. For documents, use a thick folder and mark “DO NOT FOLD.”After packing, perform a shake test. Gently shake the package—if you still hear movement, add more cushioning until it’s firm but not overly tight.
How to Ship Valuables via Paxel App
Paxel helps you send valuables securely. Here’s how:
Open the Paxel appSelect Send PackageEnter sender & recipient detailsChoose service (Instant/Sameday/Nextday/Regular depending on route)Select the item type that High Value Shipment categoryWrite the item name & declare its value so insurance appliesSet pickup schedule & estimated arrivalReview summaryMake payment
Once the order is active, you can track the status in real time and receive notifications until delivery is complete. Paxel couriers will pick up the package from your address at the scheduled time. Payment options include Paxel Credit, e-wallets, and Cash on Pickup.
Ensuring Valuables Arrive Safely
To ensure safe delivery, ask the recipient to be available at the chosen time. If verification is required, they should prepare an ID card or employee badge so the courier hands it over to the correct person.
With Paxel, you can also share a tracking link from the app so the recipient can monitor the package’s journey. Paxel is ISO/IEC 27001:2013 certified for Information Security Management Systems, proof of their commitment to safeguarding customer data and business operations under strict standards.
So, there’s no need to worry about the safety of your items and data. In the end, peace of mind comes from a smooth delivery process. If you plan to send valuables, whether within the same city or intercity, choose Paxel.
How to Send Documents for Same-Day Delivery from the Office Without Hassle
Anyone working in an office has surely faced tight deadlines. For example, you may need to send documents to a client’s office today, but you don’t have time to go out because of piled-up tasks. Relax. Now, you can send documents to arrive the same day directly from your home or office—without queues and without stress. The key lies in proper preparation and Paxel’s pickup feature.
What Documents Should Be Sent with Same-Day Delivery?Image Source: Unsplash.com
All important documents should be sent via same-day delivery service to avoid the drama of delays.
What counts as important documents? Any official, urgent, or time-sensitive paperwork. Examples include employment contracts, business agreements, legal documents such as deeds, certificates, and vehicle registration papers (STNK/BPKB), tender documents, and banking papers such as checks and giro slips.
These documents are usually required quickly by the recipient, and even slight delays could result in a failed transaction, broken cooperation, or even legal problems.
You cannot underestimate their delivery, because the real value of these documents is not just the paper itself but the significant consequences if they are delayed or lost. With same-day delivery, those risks are minimized and your reputation as the sender remains intact.
Preparing Documents for Delivery
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Before sending important documents, you must pack them properly to avoid issues during transit. Not sure how? Just follow these steps:
Use a high-quality folio/kraft envelope that won’t tear easily to protect your documents.Add a thin cardboard sheet inside as reinforcement to prevent bending.Place the documents inside a waterproof plastic sleeve before putting them in the main envelope.Seal the envelope tightly with tape and write “DOCUMENTS — DO NOT FOLD” on the front.Clearly write recipient details: name, active phone number, complete address, and sender details.If there are attachments like a flash drive, place them in a separate pouch inside the envelope to avoid scratching the papers.Avoid excessive stapling, as it may tear during sorting.
How to Send from Home or Office
You can safely send important documents through Paxel’s same-day delivery service. The process is simple:
Open the Paxel app and select Send Package.Enter recipient details: full name, address, phone number, and instructions (e.g., “leave with receptionist”).Fill in sender details: name, pickup address, phone number, and notes if needed.Choose a service that supports same-day delivery. Check the Instant/Sameday options shown in the app.Under item category, select Documents and briefly describe the contents (contract, invoice, etc.).Schedule pickup at your home/office and choose the estimated delivery time. Make sure you’re available when the courier arrives.Review the summary, choose a payment method, and confirm the order.Track your shipment in real time. If needed, enable notifications to get updates when the package is picked up, in transit, and delivered.
Delivery success depends on distance, route, and pickup time. The app will show an estimated arrival time based on your area.
Also, ensure the pickup is not scheduled too late in the evening to allow enough processing time. If the destination is an office, consider their receptionist hours so the package won’t be held up.
Tips for Peace of Mind When Sending Documents
Sending documents can sometimes make you anxious, especially while they’re still in transit. Here are some tips to help you feel more at ease:
Always keep the digital receipt provided in the app. This ensures you still have proof of shipment even if your internet connection drops or an error occurs.Share the tracking link with the recipient so they can see the package’s status directly, saving you from repeatedly explaining where it is.For high-value documents like deeds, certificates, BPKB, or STNK, add insurance according to the default value provided and make sure the package contents comply with shipping regulations.
At the end of the day, sending documents from home or office should be efficient. Choose a service that lets you stay focused on your main work while the logistics are handled by professionals.
Don’t bother carrying files outside, sweating in traffic, or scrambling for a courier at the last minute. The delivery flow must be clear, trackable, and flexible.
If you need to send documents the same day, use Paxel’s same-day delivery service. You can arrange pickup from home, check the estimated arrival time in the app, and choose the service that matches your route. Paxel makes everything easier, keeps your work safe, and ensures your day runs smoothly.
